Symantec has issued the largest number of active SSL certificates worldwide, according to the April 2012 Netcraft Survey. With 811,511 installed SSL certificates, Symantec beats its nearest competitor by more than 200,000 active SSL certificates, demonstrating clear leadership in the global SSL certificate market. Symantec experienced the largest growth of net new SSL certificates, an increase of 14,768 certificates, according to the April Netcraft SSL Survey.

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SSL Certificates (HTTPS) is very well known phrase in web security worldwide, however very few consumers are truly familiar with this term and what it is or how it performs. HTTPS is mandatory on all ecommerce business platforms for users and web server security on globally.

Secure Socket Layer (SSL or HTTPS) certificates were designed and developed by Netscape to create a secure tunnel when transferring sensitive data between site users and web hosts. The execution of SSL certificate on web platforms increase the security protocol called encryption and decryption technology between browsers and servers. In critical terminology where an SSL certificate is the authentication of web browsers and servers by a trusted third party which is called and well known as Certificate Authority (CA) internationally.

Steps of SSL Certificates (HTTPS) Execution

• A web page is created by a web browser – https:// usually
• A public key is sent by a web server along with its SSL certificate
• The browser then verifies that the certificate is issued by a trusted source and that the certificate is valid
• Upon confirmation, the public key is then used by a web browser to encrypt a random symmetric encryption key and is transmitted to the server with the URL that is encrypted and required along with the other encrypted http data.
• The symmetric key is then decrypted by a web server using its private key and the server then uses the symmetric key to decrypt the http data and URL.
• The requested html document and http data is then transmitted by the web server encrypted with the symmetric key.
• And finally the http data and html document is decrypted by the browser using the symmetric key and the information is displayed.

• Dedicated SSL Certificates
• Share SSL Certificates
• Free SSL Certificates
• WildCard SSL Certificate

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SAN (Subject Alternative Names) / UCC (Unified Communications) Certificate is the reliable multi domain SSL security which access multiple security of up to 25 “host names” or “web server”. Use of single SAN / UCC certificate can secure multiple public or private host names, IP addresses, and server host names, as well as firewall devices, host names, and gateways. RapidSSLonline provides SAN / UCC SSL certificate to secure unlimited multiple domains.

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Maintaining trust and confidence are keys to online business success, but what’s the easiest way to raise web site visitors’ trust and confidence immediately? It’s simple: let their browsers recommend you by turning their address bars green. Extended Validation (EV) SSL certificates do this. Easy to order and install, this quick solution improves web site visitor confidence by making your web site or web store look immediately legitimate when viewed on any major browser.

Understanding the Extended Validation (EV) SSL Certificate

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Before you or your family members sign-in or buy online, ask yourself. Do I trust this Web site? ClickSSL brings trust to the Internet by helping people and organizations establish, promote and protect their identities online.

• Look for the Green Bar

The green address bar in your web browser shows that web site is secured, as well as the authentic name of the company or organization that runs the site. Look for the Certificate Authority (VeriSign, GeoTrust, Thawte) name next to the Web site address to know the most trusted Web site security provider protects your information in the business.

Extended Validation, EV SSL Certificates gives a convenient and visible sign that you have a highly authenticated, trustworthy site and that your customers information is secure.

• Click the Check

When you click the “Secure Site Seal”, you see the exact information provided to and verified by Certificate Authority(VeriSign, GeoTrust, Thawte, and RapidSSL). Click the check on the “Secure Site Seal” to confirm the owner’s name, domain’s name, city, state, country, certificate’s validity period, and the status of the most recent malware scan that depend on which Certificate Authority performed. Download SSL Site Seal.

• Keep Your Passwords Private

Never enter your username or password on a site you cannot verify. An email might have a link to a web site requesting your login. Do not follow the link – it could be a thief trying to steal your username and password. Go directly to the Web site by typing the URL in your browser in order to verify the email request.

• Create strong passwords

Create strong passwords are at least fourteen letters long and contain a combination of both upper and lower case characters, figures and signs. It is simple for you to keep in mind but complicated for others to imagination.

1. Do not share your password with friends.
2. Do not use the same password everywhere. If somebody pinch your password, all data that password secures is at risk.

• Go with Your Gut

If you do not see the signs above, you have to take extra measures for protection. Look for the closed padlock and an “s” in https in the URL. Is the URL what you expected or have you been redirected to a look-alike Web site? Is the content write in a professional manner? If what you see does not add up, trust your instincts and do not sign in. Better yet, do business with Web sites that show you they are secure.

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Online business is complicated, but trust is one of the major aspects of business success on the internet. If you have an electronic business, you should have sufficient security features to satisfy your web site visitors. This will allow you to come across as a genuine and secure eCommerce platform on the internet.

The online sales process includes a wide amount of sensitive data -- credit card information, bank wire details, pay pal details, are passed time and time again every day. Before transmitting any important personal details on a web site, savvy visitors will check that the web site has an SSL certificate, instantly recognizable with https protocol and the lock icon.

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Making an online store secure with the strongest SSL brands will increase website visitor trust and sales conversions. Keep your online store sales matrix patterns steady with suitable SSL certificate security.

Of course, the new age of internet technology and the online store concept has generated numerous issues, such as Shipping, Economic Value, Service Value, and perhaps most crucially, security for sensitive information of customers. If employed properly and professionally, security can increase the interest of online shopping, meeting the regular needs of people. Online shops must deliver the message of safety to online shoppers within their website, which will ensure customers that they are at a safe place. Ensuring web site visitors that their credit cards, debit cards, bank wire, and PayPal details are being protected, and doing so strongly and loudly, will prevent hesitation and shopping cart abandonment.

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